I really dig the way this video begins, asking the question "Is social media a fad? Or the biggest shift since the Industrial Revolution?"
Some fun facts from the video that stood out for me:
• By 2010 Gen Y (that's me!) will outnumber Baby Boomers.
(Watch out! We're taking over this joint.)
• Social Media has overtaken porn as the #1 activity on the Web.
(I am not sure I entirely believe this, but cool to see some category online is as popular as porn. Ha!)
• 1 out of 8 couples married in the U.S. last year met via social media.
(That's exactly how I met my lovely wife.)
• 1 in 6 higher education students are enrolled in online curriculum.
(I truly believe in the power of online education, and am excited to see how schools will innovate to offer more online education options.)
• 25% if search results for the World's Top 20 largest brands are links to user-generated content
(Wonder why brands care so much about what is said about online by consumers?)


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