Better Packaging Design

Thursday, October 22, 2009 by Phillip Atchison


Clearly, there will be a special corner of hell set aside for whomever invented vacuum-sealed clamshell packaging.

Trying to remove your latest gadget from its transparent thermoformed polyvinyl chloride fortress can be compared to opening a can of food with a rock. It's an exercise in frustration, and by the time you're in, the contents might be damaged.


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