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2011 has been a busy year for Birdsong Gregory, Shopper Marketing agency out of Charlotte, NC.  One of our big new ventures this year has been launching a campaign for our client, Husqvarna with a new category of riding lawn mower.  With this, we created campaigns and brand identities around their three core brands: Weed Eater, McCullouch & Poulan Pro within this new division.  BG promoted this new product by creating identities through naming, logos, print ads, banner ads, videos & websites for each of the three brands and the category.  

To learn more about this new product and to see some of our work, please check out the following:

www.crossmower.com/