If you work in an image saturated field like graphic design or advertising, then you understand the need for a more user-friendly and hierarchical way to search online for stock photography. So we were excited to see Google recently roll out their smooth flash-based image search tool: Google Image Swirl.
When you click a stack of images, Image Swirl displays a fluid matrix of photos based on a quasi relational basis, i.e., search for dogs and you get several thick stacks of dog shots, which you can then rifle through. But bugs in the search logic remain. A search for dogs also turns up a shot of machine parts. And a search for ambition returns a shot of two young japanese guys staring blankly into the camera.
It's still a fun way to hunt for that perfect visual metaphor, though. Plus the resulting patterns that develop are a loose art form unto themselves.
Go search for something yourself at image-swirl.googlelabs.com.


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