Who said B2B Marketing can’t be warm and fuzzy?

Tuesday, April 21, 2009 by Leslie Kraemer

Meridian Specialty Yarn Group may be the most innovative yarn manufacturer in the world, and to capture the company’s unique brand personality birdsong gregory designed a marketing brochure with strategic die cuts to showcase the most visible demonstration of Meridian’s creativity – its yarns. This elegant piece uses a rich black paper as a background to highlight the yarn’s vibrant colors and innovative spinning techniques. A ball and chain assembly ties the pieces together and expresses the personal attention to detail Meridian provides its customers.

To learn more about the online and offline branding, marketing, and advertising services our agency offers, please visit the birdsong gregory website, contact Jim Cusson at 704-332-2299, or stop by the next time you’re in downtown Charlotte.

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