Old Spice Gets Personal

Thursday, July 15, 2010 by Matt Reese

You have to check out these extensions of the Old Spice Body Wash commercial. While most consumer promotions exist only at a very high level and have no customer involvement, these videos go the exact opposite direction and respond directly to one person with spot on sarcasm. To be honest, I like these spots more than the original commercials and they do a great job of connecting with the audience. Click the link to see the rest
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