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Interesting article from the New York Times about how increased advertising spending on blogs, Facebook and Twitter has caused the FTC to require that endorsers disclose payments in cash or in kind from companies whose products they endorse. This demonstrates how important these "testing grounds" for advertising are becoming. In 2007 spending on consumer-generated and social media sites reached $1.01 billion. Stay informed on the latest news by keeping in touch with birdsong gregory advertising, Charlotte, NC